Privacy Policy — SEO Assessments

PraeSyn, LLC ("we," "our," or "us") operates SEO Assessments ("the Service"). This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our platform.

1. Information We Collect

Account Information

When you create an account, we collect your email address and, if provided, your name and organization details.

Assessment Data

When you submit a URL for assessment, we collect and analyze that URL and its associated pages. This may include publicly accessible content, metadata, and performance signals from your website.

Third-Party Integrations

If you connect Google Search Console, we collect and store OAuth tokens and the site data you authorize us to access. We only access data within the scopes you explicitly grant.

Usage Data

We collect standard log data including IP addresses, browser type, pages visited, and timestamps. This helps us operate and improve the Service.

2. How We Use Your Information

To provide and operate the SEO assessment service
To send you your assessment results and related communications
To send magic link login emails and account notifications
To improve our assessment engine and scoring models
To respond to your support requests
To comply with legal obligations

We do not sell your personal information. We do not use your data to train AI models without your explicit consent.

3. Data Sharing

We share your information only with:

Service providers who help us operate the platform (database hosting, email delivery, analytics), bound by confidentiality obligations
Third-party APIs such as Google PageSpeed Insights and Google Search Console, in accordance with their own privacy policies
Law enforcement or government bodies when required by applicable law

4. Data Retention

We retain your account information and assessment history for as long as your account is active. If you delete your account, we will delete your personal data within 30 days, except where retention is required by law or for legitimate business purposes (e.g., fraud prevention).

5. Cookies and Tracking

We use session cookies to keep you logged in and to maintain your application state. We do not use third-party advertising cookies or behavioral tracking tools.

6. Security

We use industry-standard practices to protect your data, including encrypted connections (HTTPS), hashed credentials, and restricted access to production systems. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

7. Your Rights

Depending on your location, you may have the right to:

Access the personal data we hold about you
Request correction of inaccurate data
Request deletion of your data
Object to or restrict certain processing
Data portability

To exercise these rights, email us at privacy@praesyn.com.

8. Children

The Service is not directed at children under 13. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will delete it promptly.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you by email or by posting a notice in the application before changes take effect. Continued use of the Service after the effective date constitutes acceptance of the updated policy.

10. Contact

Questions about this policy? Contact us at privacy@praesyn.com or:

PraeSyn, LLC
Federal Way, WA, USA